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Blog
Practical guides, no fluff.
In-depth, practical guides on making your site legible to AI systems.
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What is AI readiness?
Why AI systems cite some sites and ignore others.
Why doesn't AI mention my business?
The six usual reasons — all fixable.
AI crawlers & access
robots.txt and AI crawlers: what to allow and what to block
Check whether you're blocking the bots that matter.
Is my site blocking ChatGPT?
Two doors to check — and the one most owners miss.
152 sites scored zero on crawler access: are you blocking by accident?
About 1 in 68 small business sites blocks three or more AI crawlers outright, and many owners probably…
The 5 most common reasons a site can't be scanned
22.3% of the sites we tried to scan failed.
Schema & llms.txt
The llms.txt guide: what it is and whether you need one
A plain-text summary AI can ingest directly.
Schema.org markup guide
Structured data AI can't misread.
What is schema markup, in plain English?
A label-maker for your website's facts.
Studies & data
81% of sites score 40 or below on FAQ
Four in five small business sites show no question-and-answer content our scanner can find.
Platforms & industries
Wix vs WordPress vs Squarespace: which platform scores best?
Wix leads by less than four points.
Fixes & how-tos
Why FAQ is the easiest score to raise
Most sites start from nothing on FAQ, which makes it the cheapest fix to start with.
The thin-page problem: why pages under 100 words struggle with AI
About one in ten small business sites had under 100 words of readable text, which gives an AI assistant…